People losing their jobs is not good news.
But the question is: is it news at all?
I am referring to Newshub's imminent demise and TVNZ's staff cuts, which have led to the cancellation of several long-standing programmes. The number of staff cuts makes for grim reading, but does it warrant the amount of coverage it received from the media? Is it new, and is it, to a certain extent, self-inflicted?
In answer to the first question: I would say no. The fact that a major broadcasting operation, Warner Bros. Discovery, is closing its New Zealand news operation is news and probably does warrant heading the television news of its masthead channel and that of its government-owned rival. But doing so night after night with media-savvy presenters and newsreaders fronting impromptu press conferences was audacious, ludicrous, repetitive, and ultimately, I think, ineffectual.
What is not in question is the media’s right to do it. This is media having access to media. So, they used it. Over-used it, in my view. And that is in stark contrast to the meagre and all-too-fleeting coverage of substantial redundancies in other industry sectors.
But they aren’t the media.
I guess it’s a case of if you have it, flaunt it.
The second question is: is it new? No, the demise and the reduction of media have been going on for a long time and are wholly understandable. Economic factors are a big driver, and I can remember a time in America—a time in the 60s when, notwithstanding it produced some of the greatest columnists of all time, 305 daily newspapers closed their doors. And it has continued; since 2005 the U.S. has lost nearly 2900 newspapers, and 45,000 journalists have lost their jobs. Magazine numbers have had a proportional decline.
Whilst there are no exact numbers for newspapers and other media outlets going to the wall in New Zealand, we see anecdotally the same decline happening here.
So, the third and final question, is the decline of the media self-inflicted? In part, yes. Media can point to greater competition, the advent of social media, the cost-of-living crisis, audience and advertising distribution, COVID-19, and a score of other factors. But could not one of the reasons be that people no longer respect or trust the media—particularly the news media?
I look at what is served up to me today, and what I see and hear is concerning. For example, this morning on ZB radio, the three main news items were about the release of reports—obscure reports by obscure groups on obscure issues—hardly worthy of the research, let alone the publication of that research. Check out the TV news tonight; it’ll probably be the same. Put simply, reporters are not reporting other than to parrot the latest press release about reports soon to fade into obscurity.
They are not doing their job—hunting out and reporting on the important issues.
And then we have the failure of the media—particularly television—to demonstrate any objectivity. You may disagree. But do you recall those days of the Podium of Truth? Jessica, then Tova, then Barry? Jessica saw the light and did a Jacinda (runner), Tova went to podcasts, and Barry is still—well—Barry. But they have been replaced by a new breed: Maikie Sherman (TVNZ) and Amelia Wade (Newshub)—strident, full of self-importance and, given their reporting, totally bereft of credibility.
The perceived Maorification of the media may also played a part in declining ratings for the news.
And then there is the quality of presentation and reportage of the news. We have, for the most part, young, inexperienced news reporters who want to be the next Woodward or Bernstein. They haven’t the training for it, and more importantly, they don’t have the editorial oversight that maintains the standards—grammar, spelling, consistency--and even the objectivity of quality reporting.
There are exceptions. I think Newshub has some good people in there and in my view generally do a better job than TVNZ.
But increasingly, I am turned off and turning off the news—all news.
The old saying, I think from the New York Times, “All the News That’s Fit to Print,” is no longer fit for purpose.